CarusoPR transforms complex topics and complicated processes into well written press materials that resonate with today’s time challenged media.
We have a professional working relationship with media across all industries throughout Chicago, the state of Illinois and the U.S. as well as many international cities. We know the type of clear, concise information they require to tell your story.
We create materials that will be used across a variety of platforms to raise your visibility and shed light on your product, service or organization.
We bring your story to life with the use of compelling images and customized graphics adding additional depth and media richness for pitches and news releases.
We also help clients identify the crescendo moments and visual elements to each story. We work alongside award winning photojournalists to help you creatively capture these elements increasing opportunity for fresh angles and expanded coverage.
CarusoPR develops a wide variety of press materials that capture the attention of editors, producers, and writers in a vast array of industries. We begin with an examination of your audience and development of highly targeted media lists. We work to prepare media backgrounders, fact sheets, product sheets and professionally written news releases that are distributed through a variety of formats including news wire distribution.
Visuals are vital to communication today. CarusoPR incorporates appropriate visuals such as timelines, infographics, photographs, and videos to deliver comprehensive stories for our clients.
CarusoPR also develops scripts from concept through production and helps shape and plan strategic media events including press conferences, product launches, and major company announcements pinpointing every last detail to position your product, service or organization.
We also craft and edit eloquent speeches helping you deliver powerful consistent messages while driving driving action at special events or business meetings live or via video.