Sheryl Bass, Media Relations Specialist with CarusoPR a division of Caruso Communications LLC.
Sheryl Bass brings more than 13 years of communications experience to clients as she masterly positions clients stories amid top-tier media outlets securing high quality earned media placements.
Sheryl is known for consistently garnering significant national, regional and local publicity for clients including The Wall Street Journal, The Associated Press, Fox & Friends, CNN/Money, Reuters, the New York Times, and NBC’s the Today Show. She has a reputation for solid researching skills, developing creative communication strategies and for writing compelling collateral; whether presentations, webinars, by-lined articles, blogs, announcements, educational brochures, e-newsletters, press releases, fact sheets, website copy and award submissions. Many of her clients have been in the health/wellness, pet and nonprofit industries
Prior to joining the firm, Sheryl has worked in public relations for eight years representing a wide range of clients across the B2B, B2C and non-profit sectors. Sheryl also spent three years as a journalist/reporter and two years providing strategic corporate communications services.
She earned a Master’s degree in Journalism and Social Work from the University of Colorado and a Bachelor of Arts degree from the University of Florida in psychology. Sheryl lives with her husband and two dogs in the northwest suburbs of Chicagoland.